Win a Farm with New Covent Garden Soup Co.

The prize for this is very interesting: how many people would like to win a farm these days? But the ‘worth £500,000’ caption would certainly persuade consumers that the competition is worth entering. Of course, the nominal ‘farm’ prize is for brand association but what a great story you could make out of a random consumer giving up their life to run a farm, assisted and documented by the brand.

To enter, the instructions say to go to www.winafarm.co.uk and enter your code. All very straightforward. They’re collecting your name, address and email.

This is actually the third time that I’ve tried to review this promotion as my wife ate the soups twice before I had chance to review the promotion. I heartily recommend the broccoli and stilton soup!