Refresh Your Wardrobe with Lambrini

Sep 28 2010

I have a confession to make. I really enjoyed this bottle of Lambrini. It’s cherry flavoured fruit wine, which should make me run a mile, but I think I just like cherry flavoured drinks. It tastes a bit like Cherry Coke, which I love. This drink, and the promotion, is aimed squarely at young women though, neither of which is me. The prize is a personal shopping session with Patrick Swan, plus £2,000. Second prize is £1,000 to spend in Debenhams and runners up prizes are £250 shopping vouchers. For my chance to win I have to visit www.lambrini.co.uk and register. So off I go…

After entering my date of birth, I get to the very female-centric home page and click on the obvious competition link. The entry form was very simple, but oddly it asked me for my date of birth again. Didn’t they believe me?

A painless entry mechanic. No entry code, so I didn’t actually have to buy the ‘wine’ to enter.